- Online Shop
Check out our fantastic range of publications on adoption issues
- Special Feature
Our weekly feature covers a huge range of adoption related topics. Take a look at the latest one now.
- Campaigning
- Find out about our latest lobbying and campaigning work
PMC and Adoption UK
In June 2008, retail systems experts PMC (Paul Mason Consulting) provided Adoption UK with a £5,000 sponsorship package to fund the development of its website. Since then, PMC's support through fundraising and donations has allowed us to redevelop the Online Community to improve the technology behind it and carry Adoption UK's online presence into the future.
‘Sponsorship that counts’
Paul Mason, CEO, PMC explains the reason behind his company’s sponsorship: “Too often, corporate sponsorship is directed at the most newsworthy rather than the most worthy. I am a firm believer in providing ‘sponsorship that counts’ that’s why PMC is committed to helping Adoption UK with both financial and other support. I consider supporting an organisation that helps make adoptions work and promotes loving and supportive relationships between children and their adoptive families, is one of the most important sponsorship commitments we could make. As an adoptive parent myself, I know that Adoption UK’s work makes a real difference.”
“When I considered committing sponsorship funds to a deserving cause I looked at a number of options. Prime among my goals was finding a cause that made a difference to life, needed the funds, and could do something useful with the money. Also I wanted to fulfil a personal goal of ‘sponsorship that counts’. There seemed little or no point in paying for a PMC logo on the side of a racing car, endorsing a sport or a one-off event. My objective was something that mattered and something long term.”
“Adoption UK’s stated goal is: ‘To make adoptions work and promote loving and supportive relationships between children and their adoptive families.’ That in itself is reason enough to support their cause.”
“The Adoption UK website operates as a traditional information website and as a support service and communications network for prospective adopters and adoptive parents. Their website technology is outdated and needs replacing so they can take advantage of the latest in communications and networking technology services. Given that the site is such a major communications tool for adoptive parents I saw that we could make an immediate contribution. Also, with PMC’s extensive experience of multi-channel retailing, helping retailers of all sizes to maximise their use of the web, there is the potential for Adoption UK to benefit from a direct link to our knowledge base.”
“PMC is the UK’s leading independent retail systems IT specialist. Our business combines a solid foundation of first-hand retail experience from shop floor through to board level, combined with in depth systems expertise. We deliver unmatched quality of advice based on educated thought leadership to help retailers understand ‘what is around the corner’ and how to meet the demands driving developments in the retail industry.”
“When I talk about my company and its success I’m reminded of how important the adoption programme is. Personally, I find it incredible that one of our greatest assets – our children – can often be badly treated. All children have physical and emotional needs, and for many adopted children these needs were not met. This unimaginable start to life means that anything we can do to help them is vital.”